{"id":7,"name":"Eric Hochberger","url":"","description":"Eric Hochberger is the CEO of Mediavine, co-founded Mediavine in 2004 to build websites that would drive traffic via search engine optimization and monetize that traffic. Leading their technological innovations and evolving their data analysis to allow them to scale the business, Eric helped Mediavine blossom into the number one ad management service for content creators. Since co-founding Mediavine, he has pioneered significant advancements in programmatic advertising, such as lazy-loading advertising \u2014 which helps provide faster websites for readers, and highly-viewed ads for advertisers. 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